REPORT Trending in Sweet Spreads in US & Canada

October 16, 2024 – This report examines consumer attitudes and behavior regarding sweet spread consumption, highlighting key trends based on sweet spread innovations tracked in the US and Canada. We highlight trend influences including Indulging in health is #7 in Innova’s Top 10 Trends for 2024: Health brands move into indulgence while comforting treats come with added goodness, creating an ideal mash-up.

This report examines various types of sweet spreads, highlighting innovations in flavor, health and sustainability.

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