REPORT Global Soup Trends

April 9, 2025 – The global soup market has maintained a stable level of growth over the past decade and is projected to continue growing at a similar rate through 2027. Multinational companies in the soups category have elected to expand their geographic footprint through a “glocalized” approach, including acquisition of legacy brands that are deeply connected to the heritage of a geography or development of products that help to streamline beloved national dishes for busy consumers and, in some cases, meet a need unique to the geography and its people.

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