January 10, 2025 – This report highlights key trends shaping the US free from food and beverage scene, with a particular focus on gluten-free and lactose-free. It examines consumer drivers, new product launch trends and innovation. We also identify what’s next opportunities, including broadening consumer appeal by diversifying into a wider range of categories, added functionality, increased sustainable messaging and improved quality and sensory appeal.
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Interested to learn more about Free-From Food Trends in the US? Read our blog HERE!
