September 23, 2024 – Facing several external and personal pressures, consumers are investing in their health and taking more control of their lives while also looking for moments of emotional release. We examine key aspects of consumers’ lives from health and wellbeing to socializing and how they like to treat and reward themselves as well as attitudes to sustainability and trust.
From bigger lifestyle themes through to more pointed ‘consumer trends’, get the big picture on how consumer needs and expectations are changing.
Innova’s Consumer Trends provide the macro context for our Top Ten Trends in Food & Beverage and identify future directions and innovation opportunities for the food and beverage sector.
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Interested to learn more about Global Consumer Trends 2025? Read our blog HERE!
